Blog

August 12, 2026

ChatGPT Search vs Google Search: Where People Actually Look Now

Not a replacement story: Google still handles the overwhelming majority of queries while ChatGPT absorbs the advice-shaped ones. The honest split, and the convergence.

August 9, 2026

How ChatGPT Traffic Works: Links, Referrers and Attribution

ChatGPT sends real visitors now, and even more invisible ones. How the links, referrers and dark recommendations actually work.

August 6, 2026

What Is GEO? Generative Engine Optimization in Plain English

Generative Engine Optimization, minus the hype: how AI answers get assembled, the four things you can actually influence, and what is just SEO renamed.

August 3, 2026

Prompt Research: Keyword Research for the ChatGPT Era

Nobody types "best crm 12 person agency" into ChatGPT; they write a sentence with their life in it. Researching those sentences is the new keyword research.

July 31, 2026

Profound vs Ahrefs Brand Radar: AI Visibility Tools Compared

The AEO specialist against the SEO giant's AI arm: verified July 2026 pricing, what each actually tracks, and which team each one fits.

July 28, 2026

The Best AI Visibility Trackers in 2026 (Free and Paid)

Five ways to see whether AI assistants recommend you, from a free public leaderboard to enterprise prompt tracking, with verified July 2026 pricing.

July 25, 2026

How to Get Your Website Recommended by ChatGPT

The 2026 playbook: how ChatGPT picks the sites it recommends, the formats it cites, and how to measure whether it recommends you.