Blog

September 23, 2026

Building a Brand AI Remembers: Naming and Consistency

Models remember brands the way the web describes them. Naming, one canonical sentence and ruthless consistency decide whether your mentions add up to a memory.

September 20, 2026

Small Site, AI Visibility: Winning Long-Tail Prompts First

You will not win "best CRM" this year. You can win "CRM for wedding photographers who hate subscriptions" this month, and that is how the ladder starts.

September 17, 2026

Schema Markup for AI Search: What Helps and What Is Myth

Schema helps AI systems confirm who you are, what you sell and when you said it. It does not rank you. The honest split, and the priority order.

September 14, 2026

Freshness and AI: Why Stale Pages Get Skipped

Answer engines skip stale pages harder than search ever did. What freshness actually means to a machine, and the refresh cadence that keeps citations.

September 11, 2026

Wikipedia, Reddit and YouTube: The Sources AI Trusts Most

Citation studies keep surfacing the same three names. Why models lean on them, and the ethical playbook per surface, because the shortcut version burns.

September 8, 2026

Why AI Answers Change Every Time (and How to Measure Anyway)

Ask twice, get two answers: that is the system working. The six sources of variance, the screenshot fallacy, and measurement that survives it.

September 5, 2026

Mapping Keywords to Prompts: Research That Serves Both

You do not need two research programs. Every keyword class has a prompt twin, and one well-built page serves both phrasings of the same intent.

September 2, 2026

Measuring AI Traffic in Your Analytics

One segment, three gauges, twenty minutes: make AI referrals visible, prove their value, and find which of your pages the assistants actually cite.

August 30, 2026

What the Top 50 ChatGPT-Recommended Sites Have in Common

A read through the leaderboard of ChatGPT's most-recommended websites, and the four patterns any site can actually learn from.

August 27, 2026

AI Overviews vs AI Mode vs Gemini: Three Different Games

Google ships three AI surfaces with different rules: the summary box, the conversational search tab and the assistant. What each rewards, and the one strategy underneath.

August 24, 2026

robots.txt for AI: GPTBot, OAI-SearchBot and Friends

Your robots.txt is now an AI policy document. The three bot purposes, the trade each block makes, and sane sample configurations.

August 21, 2026

What AI Crawlers Actually See on Your Site (and How to Check)

Your page in a browser and your page to an AI crawler can be different documents. The bot cast, the four checks and the fixes.

August 18, 2026

Brand Mentions vs Backlinks: What Predicts AI Visibility

SEO's currency was the link. AI recommendation runs on a second currency: being talked about, in text, next to your category, everywhere models read.

August 15, 2026

The Content Formats AI Cites Most (With the Data)

AI citations are not random: comparison pages predict AI referral traffic better than any other format, and the rest of the leaderboard is just as learnable.

August 12, 2026

ChatGPT Search vs Google Search: Where People Actually Look Now

Not a replacement story: Google still handles the overwhelming majority of queries while ChatGPT absorbs the advice-shaped ones. The honest split, and the convergence.

August 9, 2026

How ChatGPT Traffic Works: Links, Referrers and Attribution

ChatGPT sends real visitors now, and even more invisible ones. How the links, referrers and dark recommendations actually work.

August 6, 2026

What Is GEO? Generative Engine Optimization in Plain English

Generative Engine Optimization, minus the hype: how AI answers get assembled, the four things you can actually influence, and what is just SEO renamed.

August 3, 2026

Prompt Research: Keyword Research for the ChatGPT Era

Nobody types "best crm 12 person agency" into ChatGPT; they write a sentence with their life in it. Researching those sentences is the new keyword research.

July 31, 2026

Profound vs Ahrefs Brand Radar: AI Visibility Tools Compared

The AEO specialist against the SEO giant's AI arm: verified July 2026 pricing, what each actually tracks, and which team each one fits.

July 28, 2026

The Best AI Visibility Trackers in 2026 (Free and Paid)

Five ways to see whether AI assistants recommend you, from a free public leaderboard to enterprise prompt tracking, with verified July 2026 pricing.

July 25, 2026

How to Get Your Website Recommended by ChatGPT

The 2026 playbook: how ChatGPT picks the sites it recommends, the formats it cites, and how to measure whether it recommends you.